Apr 08 2017
I lived in Medina, Washington for several years. Medina, Hunts Point and Yarrow point are high-end suburbs of Seattle where Bill Gates, among others live.
There is a small store there at the corner of 8th Avenue and Evergreen Point Road that was owned by a man named John Frost. He is no longer with us, but the store is still there with different owners.
One day I asked John how he managed to make money with his little store. After some thought, he took me outside and pointed to his delivery truck. He told me that, his delivery service brought in as much money in a month as the Albertsons store several miles away in downtown Bellevue.
Convenience was the secret to its success in this small community of approximately 3,000 souls, many of whom had regular, weekly deliveries.
There are services of this type throughout the Puget Sound region of all shapes and sizes, of course, so the concept isn’t new. Food vendors and restaurants deliver lunches to local offices, bakeries deliver donuts and other goodies in the same way every morning. Almost anything anyone would want to buy can be delivered quickly, efficiently and at a reasonable cost.
Is this a trend? Maybe. Why drive to a store, even a mile away, when I can call in an order and have it delivered to my door? I buy clothes, tools and other things I need online on a regular basis simply because its more convenient. The goods come from a warehouse somewhere, which I don’t mind a bit. And, if the item is not what I expected, I can return or exchange it in the same way I would in a local store.
I can order an entire dinner with a simple phone call, even in the rural community where I live. If I can do that, why not have all my groceries delivered as well.
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